What Is a Lifestyle Virtual Assistant?
When time becomes your most precious commodity, every hour counts.
You've mastered the art of delegation in your professional life—your executive assistant keeps your business running like clockwork. But who's managing everything else? The kids' school schedules and plans, the home renovations, the anniversary dinner you promised to organise three weeks ago?
This is where a Lifestyle Virtual Assistant steps in.
What Is a Lifestyle VA?
You probably know what executive assistant is—that trusted right hand who manages your business with diplomacy, discretion, and unwavering reliability.
Now imagine that same calibre of support, but dedicated entirely to your personal life.
This is what a Lifestyle VA (LVA) does, they can remotely handle everything beyond your office doors. From coordinating family calendars to planning family or personal travel, they ensure your personal life runs with the same care, attention to detail and efficiency as your business does.
LVAs are remote, available to you every day with a call or a text and work on a retainer of hours so you've got guaranteed support every single day, or whenever you need it most.
Who Benefits From Working With a Lifestyle VA?
A lifestyle VA supports high net worth individuals, business leaders, and modern ambitious families with demanding careers and lives who understand that in order to avoid burnout and to be able to balance it all, their personal lives deserve the same level of care and support as their work lives.
Whether you are a divorced Mum or Dad, a power couple, a hard working family who values being present with their loved ones, you know that time is the most precious and finite resource you have.
Many of our clients already have executive assistants supporting their businesses, but naturally they feel awkward and reluctant to ask their brilliant business EA to handle personal matters—booking family holidays, managing household staff, or coordinating children's activities.
Our client’s often remark that sometimes it is nice to have a line drawn between their work lives and their private and personal lives.
This is precisely why successful individuals with busy lives turn to dedicated lifestyle support.
Is a Lifestyle VA Right for You?
You would benefit from dedicated lifestyle support if you:
Regularly miss important family events or school deadlines despite your best intentions
Spend your weekends catching up on life admin rather than recharging
Feel guilty about not having enough quality time with your children or partner
You’d much rather:
Have your trusted Virtual Assistant researching holidays or managing household tasks and giving you a couple of well thought out options, instead of you cramming these tasks late into your evenings
Hand over your running mental list of personal tasks that never seem to get done to someone who simply gets them done - there’s no peace like closing a mental loop.
Imagine never feeling overwhelmed by the volume of school emails, social commitments, and household decisions because your VA is skimming them for you and making sure everything is booked, scheduled and planned.
You’ll get to be more present in your personal life because your VA is saving you hours and precious headspace every day.
How a Lifestyle VA Can Positively Change Your Personal Life
Personalised Support for a More Balanced Life
Your Lifestyle VA ensures no birthday is forgotten, no school event overlooked, no travel detail missed. They anticipate your needs before you can panic spiral about the birthday card that you forgot to send your Mother in Law.
Just imagine walking through your door after a demanding day. Dinner is planned—perhaps a private chef has prepared the week's meals, or healthy recipes and grocery delivery are already organised and waiting for you in the fridge.
You won't spend your evening hunched over a laptop researching family holidays, the perfect spa hotel for that girls weekend or chasing tradespeople for quotes to re-tile the bathroom.
Need a venue for your anniversary party? Your VA will have sourced options, sent invitations, and collected RSVPs and dietary requirements—all whilst you focus on what matters.
Planning to sell your home? They'll handle estate agent communications, organise surveys, coordinate with solicitors, and manage every administrative detail of the process.
From arranging World Book Day costumes (no more scrambling to Amazon Prime an outfit) to securing quotes for bathroom renovations, no task is too small when it means giving you time back.
The Difference It Makes
One of our clients, a CEO managing a £12m scaling technology company, came to us feeling torn between professional demands and family life. With two children in different schools and a travel schedule that meant missing key moments, the weight of his personal admin was becoming exhausting.
Within the first month of working with his dedicated Lifestyle VA, school emails were streamlined, every important date was in the calendar, holiday camps were booked in advance, and weekend time was freed up entirely and planned thoughtfully.
As he told us, “Getting 30 hours of my life back every month has been life changing, allowing me to live my life instead of just organising it. I have more time to spend with my friends and loved ones instead of my trusty laptop."
This is what lifestyle support achieves—not just tasks ticked off, but genuinely being present and enjoying your life and time where it matters most.
Our client Carie, Founder of Seymour PR and her husband started working with us over a year ago and once we matched her with her lifestyle VA she said it was a total revelation in all the right ways. At first, she felt a little crazy for needing help with everyday things like groceries and school emails, but soon discovered that freeing up her time wasn’t just practical—it was essential.
You can listen to Carie herself talking about her experience here.
Our Services: Tailored to Your Lifestyle
Lifestyle Virtual Assistants (LVA): Fully Virtual Support
Our fully virtual service offers experienced and dedicated personal assistance on a monthly retainer starting from 10 hours per month with rates starting from £42 per hour + VAT.
Your Lifestyle VA can help with many things, such as:
Personal calendar and schedule management - for you and your family, managing multiple changing calendars and appointments.
Comprehensive travel organisation - including flights (commercial and private), luxury accommodations, and detailed itineraries
Household management - from hiring staff to coordinating renovations and managing budgets
Event planning - for gatherings of any scale, handled with discretion and attention to detail
School and children's admin – reading through school emails and newsletters, ensuring key dates are in your calendar, camps and trips are signed up for, and nothing is ever missed.
Children's needs – source everyone from tutors to trusted nannies in the UK and abroad, housekeepers or au pairs that can help over the holidays. Your VA does the research and helps you find someone to give your kids the support they need.
Planning dinners – Whether it's making sure recipes and meals for the week are planned, the food shop is ordered, or the private chef is liaised with, your VA will help you focus on food planning so you and your family can stay healthy.
Social plans – your VA is on hand to book those special dinners, the kids' parties, RSVP to the endless events, and make sure key occasions are in your calendar. Whether you love visiting the newest restaurants or travelling and eating your way around Italy, they will organise it all effortlessly.
Lifestyle Luxe: Hybrid In-Person and Virtual PA Support
For our London-based high net worth clients who require a mix of hands-on assistance and occasional in-person support with virtual services, our Lifestyle Luxe PA service offers something more.
This high touch hybrid service pairs you with a dedicated London based Personal Assistant who meets you in person at least weekly - whether at your home, office, or members club. The remainder of their time is spent providing support virtually.
Starting at 30 hours per month with rates starting from £75 per hour + VAT, your Lifestyle Luxe PA can:
Meet you at home to receive deliveries and manage hands-on tasks
Recruit and oversee household staff
Coordinate complex home renovations, repairs, or interior design projects
Provide that crucial in-person touch when travel and demanding schedules mean your home needs dedicated attention and so much more.
We’ll discuss your needs with you and personalise our matching process to your specific requirements.
Both services are delivered with absolute discretion and confidentiality—cornerstones of everything we do.
Your Privacy and Trust Matter
We understand that inviting someone into your personal life requires absolute trust.
Many of our clients initially wonder: "Can I really hand over something so personal? What about privacy? Should I be able to manage this myself?"
We know there can be an emotional undercurrent of guilt from being a parent and wondering why you can’t quite manage it all (you really were never supposed to, especially when life is so busy), which is why our approach is built on three foundations:
Rigorous and personalised matching process – We don't simply assign assistants. We take time to understand your specific needs, preferences, and family dynamics to match you with the right person for the long term.
Strict confidentiality – Every assistant signs comprehensive confidentiality agreements and carries the appropriate insurance. Discretion isn't just expected; it's fundamental to how we operate.
No guilt, only support – We understand that you’re wondering “why can’t I manage it all myself?” but the demands on you have increased and now you simply need the support to be able to enjoy the life you’ve worked so hard to build.
Successful people delegate to focus on what truly matters. Your business thrives because you have the right team—why should your personal life be any different?
An Investment That Pays Dividends
Consider what your time is worth, would you rather spend 5 hours researching holiday rentals, or invest that time in your business, family, or your much neglected wellbeing?
If you spend hours a few evenings researching and booking a family holiday, three hours each week managing school admin and life admin tasks, and countless mental energy tracking endless details—what could you actually do with that time back?
Perhaps it's strategic thinking that grows your business. Perhaps it's being fully present at your child's football match. Perhaps it's finally having a weekend that feels like a weekend.
The question isn't whether you can afford this support. It's whether you can afford not to have it. Time is so precious.
Lifestyle Support That Brings Balance Back
In a world where the demands on both your business and personal life seem to multiply daily, we help you achieve more balance because we know it requires more than good intentions—it requires dedicated support to manage a demanding and full life.
Whether you need fully virtual assistance or prefer the hybrid approach of Lifestyle Luxe, our experienced personal assistants offer the lifestyle concierge support that allows you to be truly present for what matters. When your personal life is running smoothly and effortlessly, you can show up fully—for your family, your career, and yourself.
Because balance isn't about doing everything yourself. It's about having the right support to live the life you've worked so hard to build.
Ready to reclaim your time and bring balance back to your life? Book a confidential, complimentary discovery call to discuss how our Lifestyle VA services can be tailored to your specific needs. No pressure, no obligation—just an honest conversation about what's possible.
